Fred and Donna Jacob are the owners of Jacob Marketing, Inc. (JMI) and have been married for 38 years. Their first magazine publication, Here Comes the Bride, was published in 1991 in Knoxville, Tennessee. This first wedding magazine was 5.5 by 8.5 inches and included monthly timetables and checklists for brides.
Twenty years later, JMI now publishes The Pink Bride, a 9×12-inch magazine serving five markets across the state of Tennessee with hundreds of local pictures, wedding stories, and planning advice from many of Tennessee’s best wedding professionals. The Pink Bride magazines are complemented by the largest bridal shows in Tennessee, our blog, and social media efforts which offer online exposure for Tennessee wedding professionals as well as access to an online version of each publication.
Over the past twenty years, the publication has grown to include local issues in Nashville, Chattanooga, Tri-Cities, and Memphis, in addition to the original Knoxville location. These five issues are printed twice a year in each area.
Jacob Marketing, Inc. decided to begin producing bridal shows in 2000. The shows began in Knoxville and have now expanded to two per year in Knoxville, Nashville, Memphis, Chattanooga, Tri-Cities, and Murfreesboro — a total of twelve shows per year.
JMI is focused on working full-time to connect Tennessee brides with the best Tennessee wedding professionals so couples can have the best wedding experience possible! Contact JMI by calling 865.531.3941 or by emailing us via our Contact Us page.
President, CEO, Producer, & Publisher
Fred Jacob is the CEO and President of Jacob Marketing, Inc. and lives with wife Donna in Knoxville, TN. He is the Publisher of The Pink Bride Magazine and Producer of the largest bridal shows in the Southeast – the Pink Bridal Shows!
Contract Manager & Editor
Donna Jacob works along Fred with Jacob Marketing, Inc. She serves as Contract Manager for The Pink Bride and is Editor for The Pink Bride Magazines, assisting in layout design, photo selections, and content development. Donna also assists in the design and production of all Pink Bridal Shows.
Allison Jacob is the Vice President of Jacob Marketing, Inc. and recently moved to Nashville, TN, by way of Memphis. She is the Director of Sales for Nashville and is retaining the Memphis market, where she launched The Pink Bride Magazine and Pink Bridal Shows in 2005.
Allison’s passion for food and wine led her to develop Cork iT magazine in early 2011. This magazine is Jacob Marketing’s newest endeavor. Be on the lookout for it in Nashville soon!
Allison graduated, in 2005, from UT Knoxville with a double major in Finance and Marketing. In her spare time, she is an avid globetrotter, football fanatic, fitness lover, and is always on the lookout for great food and exceptional wine!
Assistant to the Vice President
Elizabeth began her journey with Jacob Marketing, Inc. as an advertising wedding professional and came to work for the company full-time in Memphis over three years ago. She works diligently alongside the Memphis publisher to serve the local market and enjoys being the first contact for Memphis professionals. Elizabeth assists with managing and updating all accounts for the area on a regular basis. She loves to spend her weekends browsing flea markets and estate sales when not spending time with her two children and three grandchildren.
Elizabeth has lived in Memphis for nearly all of her life and graduated from the Memphis College of Art.
Knoxville Advertising Director
Kara Lovett is the advertising director for Knoxville, Tennessee. Kara works very closely with the premiere wedding professionals in Knoxville to design a marketing plan that fits their needs and budget. She enjoys cultivating relationships with her clients and helping them connect with local brides. Kara is mom to Joshua, Millie, and Benjamin, and you can often find her at Rocky Hill Elementary School volunteering in the classrooms. She and her husband met while attending the University of Tennessee and are happy to call Knoxville home.
Customer Service Manager
Anna specializes in client relationships and website administration across all markets. She attended MTSU and now lives near Nashville with her husband and four children. Anna has been with The Pink Bride for nine years and enjoys working with the amazing wedding professionals of Tennessee.
Karen Tobias is the Production Manager of Jacob Marketing, Inc. Karen has a passion for art and design and loves working in the wedding industry. Karen graduated, in 2005, from Maryville College with a Bachelor of Arts degree. In her spare time she loves spending time out doors and coaching and playing volleyball.
Internet Marketing Director, Blog Manager, & Writer
Andrea McKee directs the Internet marketing efforts for The Pink Bride, including but not limited to social media and brand communications efforts. She manages the blog and various Internet promotions, assists in web presence development, and regularly writes and edits content for both the blog and the magazines. She loves to read and cook as well as spend time with her husband and learn about new trends in the world of weddings!
Andrea is a University of Tennessee Certified Wedding Coordinator and holds two Bachelor of Business Administration degrees in Marketing Management and Corporate Finance and Investments from East Tennessee State University.